Tom Holland is making headlines, but this time it’s not for his acting chops!
The Spider-Man star has just announced the launch of his very own non-alcoholic beer brand called Bero. Fans were not only surprised by the news of Holland diving into the beverage business, but also by the fact that his beer will be 100% alcohol-free.
Bero: The Non-Alcoholic Beer by Tom Holland

The decision ties into his personal journey with sobriety, something Holland has been candid about in recent interviews.
The actor has opened up about his struggles with alcohol and the challenges he faced when he first decided to quit drinking.
Read also: Zendaya Was Originally Intended to Star Alongside Tom Holland in Romeo and Juliet
According to him, one of the biggest hurdles was the social aspect, feeling like alcohol was always tied to gatherings and celebrations. In January 2022, he made the brave choice to take a break from drinking, thinking he’d start with just one month.
That first month was tough, so he extended it to February, then March—and before he knew it, he had six months of sobriety under his belt. The experience changed his life for the better, leading to a happier, healthier lifestyle.

In a recent interview with Forbes, Holland revealed that the idea for Bero was born out of his search for alcohol-free options that still tasted great. He wanted something that would hit the spot and satisfy his palate, so he teamed up with his business partner, John Herman, to make it happen. After a year of hard work, Bero—a name playfully combining “beer” and “hero”—was born.
Zendaya, Holland’s partner, also played a crucial role in the creation process. Her feedback helped fine-tune the flavors. “If Zendaya liked it, we knew we were on the right track,” Holland joked.

Bero will officially hit the market on October 16, and Holland made the announcement with a photo of himself holding a can of the alcohol-free brew, looking every bit the proud entrepreneur, and of course, fans are already buzzing about what’s next for this Hollywood star-turned-beer-innovator!

