Hold onto your broomsticks because Wicked is causing some unexpected drama! Social media users have just discovered that one of the Wicked doll packages linked to promote the movie actually includes… an adult site. Yep, you read that right.
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According to posts all over X (formerly Twitter), some Wicked doll boxes have a small but mighty error: the website link printed on them doesn’t lead to the official Wicked movie site—it takes you somewhere way more NSFW. Oops!
The movie Wicked—yes, the one starring Ariana Grande and Cynthia Erivo—hits theaters worldwide on November 22. These toys are inspired by their characters and were supposed to hype up fans, but this packaging flub has thrown people for a loop instead.
Mattel is pulling its line of dolls because of a SUPPOSED Serious misprint on its packaging. On the back the misprint says “Wicked.” You will never guess where that website takes you. If you guessed an adult website, you were right.
They’re still coming for the children!!! pic.twitter.com/nPGeQ8OfQ7
— GhostCypher1 (@GhostCypher04) November 11, 2024
Apparently, this isn’t just a one-off mistake. Dozens of these Mattel toy boxes are up on eBay, and all seem to have the same error. Meanwhile, other Wicked merch, like the LEGO sets, got it right and feature the correct URL.
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Mattel mistakenly printed a porn site on the packaging of ‘Wicked’ dolls.
The URL which should say ‘WickedMovie’ is instead only listed as ‘Wicked’ which directs to a page that requires users to be 18 years or older to enter. pic.twitter.com/dDHBmt2mee
— Pop Base (@PopBase) November 10, 2024
Social Media Erupts Over the Mix-Up Wicked Doll
So far, Mattel hasn’t commented on the Wicked doll controversy, but the internet sure has. Reactions range from serious concerns about exposing kids to adult sites to some fans brushing it off, saying kids are here for the toys and won’t notice.
This article was originally written in Spanish by Daniel Matute in Cultura Colectiva.

